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Data Management: How Businesses Do It? | Saras Analytics
Data Engineering

Data Management and How Businesses Do It

13 minutes read

eCommerce

Table of Contents

The digitization of operational and organizational tasks, such as sales, marketing, and pricing platforms, has left many firms unsure of what to do with massive amounts of data. To position themselves competitively, business executives must be able to manage, gather, categorize, and analyze information to their benefit in a manner that gives value to their customers and coworkers. As a result of these advancements, the significance of data management in your company’s everyday operations becomes important.

As of now, data is rapidly becoming the new fuel for many businesses. Businesses throughout the globe are growing increasingly dependent on data to manage their daily operations and make educated business choices. Nonetheless, each progression carries with it new impediments and challenges, and data management is no exception. Data management concerns can have a variety of repercussions. Examples include bad judgments on risk management, data loss, data breaches, unauthorized access, data silos, legislative incompatibilities, an unorganized ecosystem, and restricted resources. Thus, what we are attempting to convey is that firms that wish to flourish should employ the most effective data management technique. How are they going to do this?

In this post, we examine how these many areas of data management are interconnected, therefore increasing the profitability of your organization and its clients. Good data management for your customers and in the workplace leads to improved decision-making, which in turn dramatically enhances your pricing, marketing, and sales operations. Data enables you to generate profitability more effectively and make more informed decisions as a leader.

What is Data Management

Data management is the process of gathering, organizing, safeguarding, and preserving an organization’s data so that it may be examined for corporate decision-making. As companies produce and consume data at unprecedented rates, data management solutions are required to make sense of the massive amounts of data. The premier data management software of today guarantees that only accurate, up-to-date data is utilized to inform choices. The program assists with data preparation, categorization, search, and governance, enabling users to easily locate the data required for study.

Why Data Management Important

Data management is a prerequisite for implementing successful data analysis at scale, which yields valuable insights that add value to your consumers and boost your bottom line. With excellent data management, individuals within an organization can locate and obtain reliable data for their queries. Some advantages of an efficient data management system include:

Visibility

Data management may boost the visibility of your organization’s data assets, making it simpler for individuals to locate the appropriate data for analysis. Data visibility enables your organization to be more organized and efficient, enabling employees to locate the data they need to perform their duties more effectively.

Reliability

Data management reduces the likelihood of mistakes by creating use practices and regulations and fostering confidence in the data used to make decisions throughout an organization. With accurate, up-to-date data, businesses can adapt to market shifts and client demands more effectively.

Security

Using authentication and encryption techniques, data management protects your firm and its employees from data losses, thefts, and breaches. Strong data security guarantees that crucial firm data is backed up and retrievable if the main source becomes unavailable. Additionally, if your data contains personally identifiable information that must be carefully maintained to comply with consumer protection rules, security becomes very crucial.

Scalability

Data management enables enterprises to increase data and use instances with repeatable procedures that keep data and metadata current. When operations are simple to repeat, your firm may minimize the extra expenditures of duplication, such as staff repeatedly completing the same research or rerunning expensive queries.

Components in Data Management

A data management discipline has a broad reach, and a solid data management strategy often integrates the following components to simplify an organization’s strategy and operations:

Data Integration

Data Integration is the process of consolidating data from multiple sources into a centralized repository making data accessible and valuable. Data integration can result in:

  • Improved collaboration and unification of systems
  • Time savings
  • Reduction of errors and rework
  • Valuable data used to make business decisions

Master data management (MDM)

MDM is a process to ensure an organization works with the real value of data. MDM makes integrated data accessible for applications and analytics. MDM tools are used to remove duplicates, sum up records for reporting, and data modelling.

Data Processing

In this phase of the data management lifecycle, raw data is ingested from a variety of sources, including online APIs, mobile apps, Internet of Things (IoT) devices, forms, and surveys. The data is typically subsequently processed or loaded using data integration techniques such as extract, transform, load (ETL) or extract, load, load (ELL) (ELT). Historically, ETL has been the usual approach for integrating and organizing data across several datasets. However, with the introduction of cloud data platforms and the rising need for real-time data, ELT has gained prominence. During the data processing step, the data is often filtered, merged, or aggregated to fit the needs of its intended use, which might range from a business intelligence dashboard to a predictive machine learning algorithm.

Data Storage

While data can be stored either before or after data processing, the kind and purpose of the data will often define which storage repository is utilized. Data warehousing, for instance, requires a specified schema to satisfy data analytics requirements for data outputs such as dashboards, data visualizations, and other business intelligence operations. Typically, business users guide and record these data needs in collaboration with data engineers, who will eventually execute against the stated data model. Typically, a data warehouse’s basic structure is arranged as a relational system (i.e., in a structured data format), with data sourced from transactional databases.

Other storage systems, such as data lakes, include data from both relational and non-relational systems, serving as a sandbox for novel data initiatives. Data lakes are especially advantageous for data scientists because they allow them to include both structured and unstructured data into their studies.

Learn more about Data Lake vs. Data Warehouse

Data Governance

Data governance is a collection of rules and business practices that assure the optimal utilization of data assets inside a company. This often comprises data quality, data access, usability, and security practices. For example, data governance councils tend to unite on taxonomies to guarantee that metadata is contributed uniformly across several data sources. This taxonomy should also be defined via a data catalog to make data more accessible to users and facilitate data democratization across enterprises. Data governance teams also assist in defining roles and duties to ensure that data access is granted correctly; this is crucial for preserving data confidentiality.

  • Data Governance creates a structure to streamline the flow of information.
  • It protects the privacy of users.
  • It complies with rules and regulations.
  • Data Governance promotes ethical responsibility.

Data Security

Data security establishes safeguards to prevent unauthorized access, corruption, or theft of digital information. As digital technology becomes a larger part of our lives, the security policies of modern organizations are scrutinized more closely to guarantee that consumer data is safeguarded from hackers and disaster recovery disasters. While data loss may be disastrous for any firm, data breaches can have particularly severe financial and reputational repercussions. Encryption and data masking can help data security teams protect their data by including them in their data security plan.

What is Your Data Management Strategy

The flow of data depends on integral data management across ingestion, storage, transformation, reporting, and analytics layers. The business needs of an enterprise highly impact the Data Management strategy. However, as a simple guide, try answering the following questions while designing an EDM:

  • How do you collect data for analysis? Businesses generate extensive data but selecting the most relevant subset for analytics or business intelligence can be challenging. A modern ETL/ELT tool can transfer rich data to a data warehouse at a minimal cost.
  • How to consolidate different data sources? A data pipeline is a technology of extracting data from various systems and making it analysis ready. A company should wisely choose a data pipeline according to their needs.
  • How to store rich data? A data warehouse is the most common and useful repository for storing raw data.
  • How to promote data exploration? A data analyst uses statistical programming, data visualization, or business intelligence tools to derive the true value of the data.

What are Data Management Best Practices

No two businesses are likely to discover the identical formula for data management success. Each organization’s strategy for arranging its information infrastructure must account for its specific tools, difficulties, and needs. However, there are various strategic considerations that apply to many situations, including

Set Goals

Before a data owner can develop an effective management plan, they must define their objectives. Individual efforts are focused, and desired, quantifiable outcomes are defined by goals. In addition, they communicate to teams and divisions within a corporation the overall objectives of the organization.

Everything should be guided by business objectives, including:

  • Identifying which facts are pertinent
  • Assessing the most effective management tool for a firm
  • Rank-ordering objectives

Build a Scalable System

An effective data management solution is expensive. To save money, you may be tempted to acquire management software that meets your present requirements. Nevertheless, the purpose of improving your management tools is to foster expansion. As data volume rises, successful organizations will outgrow their “minimum cost” solution, necessitating the purchase of more sophisticated software.

Embrace Data Visualization

Not everyone inside an organization that may benefit from data will be competent in its analysis. Without a way of displaying material in a meaningful manner, sifting through numerous spreadsheets in search of value may be an arduous task. Providing data in a visual format, such as a graph, makes it more accessible to the typical employee and encourages the continued use of data tools. Good data management systems typically provide visualization features by default.

Data Architecture of Information Management

While data processing, data storage, data governance, and data security are all components of data management, the effectiveness of any of these components depends on the data architecture or technological stack of the organization. Integrating these technologies enables a pipeline for data to be gathered, processed, stored, and retrieved as part of a company’s data architecture. Data services and APIs aggregate information from older systems, data lakes, data warehouses, SQL databases, and applications to provide a comprehensive perspective of company performance.

Currently, each of these data management components is experiencing significant transformation. The transition from on-premises systems to cloud platforms, for instance, is one of the most disruptive technologies in the industry now. In contrast to on-premises deployments, cloud storage providers enable customers to set up massive clusters on demand and only charge for the storage specified. If you require extra computation capacity to perform a project in a few hours as opposed to a few days, you may easily purchase additional compute nodes on a cloud platform.

This transition to cloud-based data platforms facilitates the implementation of streaming data processing. Many tools provide greater real-time data processing, allowing customers to subscribe to topics and get data within seconds. However, batch processing offers benefits since it is more efficient at processing big data quantities. While batch processing adheres to a predetermined schedule, such as daily, weekly, or monthly, it is appropriate for business dashboards that do not require real-time data.

In this area, change continues to accelerate. Recently, data fabrics have arisen to aid in the management of these complicated data systems. Data fabrics make use of intelligent and automated solutions to assist the end-to-end integration of diverse data pipelines and cloud environments. As this type of innovative technology evolves, we may anticipate that business executives will obtain a more comprehensive perspective of corporate performance, as data will be integrated across functions. The consolidation of data across human resources, marketing, sales, supply chain, etc. can only enhance leaders’ customer knowledge.

Challenges in Data Management

All these benefits require climbing some hills. The ever-expanding, ever-shifting universe of information technology poses several obstacles for data administrators.

There are four significant data management challenges businesses can anticipate:

Large datasets The quantity of information can (at least briefly) be overwhelming. It is difficult to overestimate the amount of data that must be managed in a contemporary organization, so be prepared to think large when building systems and procedures.
Lot of unstructured data Many organizations silo data. The development team may utilize one data collection, the sales team another, the operations team another and so on. To produce contemporary business intelligence, a modern data management system must have access to all this data. Real-time data platform services allow teams to stream and share accurate data from a single, reliable source.
Difficult transition from unstructured to structured data The transition from unstructured to structured data can be challenging. Frequently, companies receive unstructured data. Before it can be utilized to provide business information, data must be prepared: The data must be structured, de-duplicated, and cleansed in several ways. Utilizing solutions built for on-premises, cloud, and hybrid settings, data managers frequently rely on third-party partnerships to aid with these tasks.
Less knowledge about data management Managing culture is vital for data management. All the procedures and systems in the world are useless if individuals do not know how to utilize them and, more significantly, why. By making team members aware of the advantages of data management (and the possible downsides of disregarding it) and nurturing the skills necessary to use data appropriately, managers engage team members as integral components of the information process.

These obstacles and more exist between the traditional business model and efforts that leverage the potential of data for business intelligence. However, with the correct planning, methods, and partners, technologies such as accelerated machine learning may transform pinch spots into entryways to deeper company insights and a more satisfying customer experience.

How ETL is an Important Part of Data Management

Businesses with powerful Data Management policies, procedures, and tools stay ahead of competition with accurate, high-quality, and secure data. These benefits in accurate and timely data analysis, business intelligence, increased employee productivity and new revenue opportunities due to reliable insights.

An ETL tool is an essential part of the data management ecosystem making the process of moving data from sources to destinations simple, quick, and effective. Daton is a no-code ETL tool that would seamlessly extract all the relevant data from popular data sources then consolidate and store it in the data warehouse of your choice for more effective data analysis. The best part is that it is the cheapest data pipeline available in the market.

Conclusion

One cannot ignore the significance of data in the modern world. Moreover, as a business owner, it is essential to have an efficient and cost-effective data management system. Mismanaged data is useless to a business and can result in inefficiencies, monetary loss, and the need to pay more personnel merely to operate the system.

Therefore, from the start, implement a management system that is effective for your business and simply understood by your staff. All new hires should be trained in the system’s operation to avoid any hazards.  An ETL tool is an essential part of the data management ecosystem making the process of moving data from sources to destinations simple, quick, and effective. Daton, our eCommerce-focused Data Pipeline, is a no-code ETL tool that would seamlessly extract all the relevant data from popular data sources then consolidate and store it in the data warehouse of your choice for more effective data analysis.

  • What is big data management and why is it important for businesses?
    Big data management is the process of collecting, organizing, protecting, and preserving large volumes of data from various sources so that it can be analyzed for business decision-making. Big data management is important for businesses because it helps them to harness their data and use it to identify new opportunities, improve efficiency, increase profitability, and enhance customer satisfaction.
  • What are the components of a big data management system?
    A big data management system typically consists of the following components:
    • Data integration: The process of consolidating data from multiple sources into a centralized repository, making data accessible and valuable.
    • Data storage: The process of storing data in a suitable format and location for analysis and retrieval purposes.
    • Data governance: The process of establishing rules and best practices to ensure the optimal use of data assets within an organization.
    • Data security: The process of protecting data from unauthorized access, corruption, or theft.
    • Data analysis: The process of applying various techniques and tools to extract insights and value from data.
  • What are the challenges of big data management?
    Some of the challenges of big data management are:
    • Data quality: Ensuring that the data is accurate, complete, consistent, and up-to-date.
    • Data complexity: Dealing with the variety, velocity, and volume of data from different sources and formats.
    • Data scalability: Handling the increasing amount of data and processing power required for analysis.
    • Data privacy: Complying with the legal and ethical regulations regarding the collection, storage, and use of personal or sensitive data.
    • Data talent: Finding and retaining skilled professionals who can manage and analyze big data.
  • How can Daton help with big data management?
    Daton is a highly automated ETL tool that easily replicates data from different data sources to cloud data warehouses without coding. Daton helps with big data management by:
    • Simplifying the data integration process by providing 100+ pre-built connectors for various data sources such as e-commerce, marketing, CRM, support, and more.
    • Enabling faster and easier data storage by supporting all major cloud data warehouses such as Snowflake, Google BigQuery, Amazon Redshift, Oracle Autonomous Data Warehouse, PostgreSQL, and more.
    • Ensuring data quality and consistency by offering full and incremental updates, flexible loading options, real-time alerts, and robust exception reporting.
    • Enhancing data security by using encryption, authentication, and authorization techniques to protect data at rest and in transit.
    • Empowering data analysis by allowing users to access their consolidated and reliable data in their preferred data warehouse for reporting and visualization.
  • How can users sign up for Daton and start replicating their big data?
    Users can sign up for Daton by visiting their website and providing their email address and password. Then, they can select their desired source from the integrations page, provide an integration name, replication frequency, history, and authorization details. Next, they can select their desired destination from the destinations page, provide the project ID, dataset name, service account key or credentials. Finally, they can choose the tables they want to sync and start replicating their big data by clicking on the run button.
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